Displaying all posts for June, 2008

Plurkshop #4: Fractured Conversations and How to Manage Them

The internet – and social media in particular – has opened up vast arenas for conversation and feedback that can easily take on lives of their own. For small businesses, this kind of organic conversation can be especially valuable. For instance, a post on your blog or website might prompt Read more »

Promotions That Make People Smile

I went to Summerfest in Milwaukee yesterday – a great summer music festival here in the Midwest. Checked into my hotel, and hit the corner to catch the $3 shuttle to the park, concert tickets in hand. Then the fun began! First, I get on the bus and Read more »

Small Business Marketing Unleashed: Columbus, OH

Today, I wanted to give all of you a heads up about a fantabulous event I’ll be attending in Columbus, Ohio this September (the 22nd and 23rd to be exact) that’s focused on small business owners and how they can make the most of their online marketing efforts. It Read more »

Make Your Presentation Suck in 5 Easy Steps

Conferences abound this time of year. Here, a few ways to ensure that your audience will fall asleep and that you’ll somehow miss the invitation list next year. Read the slides.Actually, less text is better. Use images, prominent text when needed, and don’t read the slides. Your speaking should supplement Read more »

Plurkshop #2: Blending Traditional And Social Media

Last night’s plurkshop opened with a great question from Beth Harte, who asked “Would you use traditional marketing to promote your social media efforts and vice versa?” A great discussion ensued (hooray for threaded conversations), and it seems participants agreed that social media and traditional marketing should work together, and Read more »

How Plurk Won Me Over

I admit, I wasn’t a fan to start with. And I still feel a little hitchy with the user interface. But last evening, I figured out a few thing that Plurk has going for itself and that warrant hanging around and giving them a shot. Threaded ConversationAt first, the only Read more »

Pages:1234»