http://www.brasstackthinking.com/2008/06/how-not-to-find-a-great-marketing-person/ Make Things Happen Wed, 08 Feb 2012 10:55:00 +0000 hourly 1 http://www.brasstackthinking.com/2008/06/how-not-to-find-a-great-marketing-person/comment-page-1/#comment-21 Tracy Diziere Thu, 02 Oct 2008 16:12:00 +0000 http://gobyfish5.wordpress.com/2008/06/04/how-not-to-find-a-great-marketing-person/#comment-21 Well said, Amber! Having looked at a number of these atrocious postings with respect to buzzwords, I can also attest that the worst ones really show a lack of focus. They end up being "catch-all job descriptions" and do not bode well for the company's future. I've discussed this topic at length on my blog at www.mymarketingpersonsays.wordpress.com. Your post is a good complement to these points and I'm glad to see you taking up the subject! Well said, Amber! Having looked at a number of these atrocious postings with respect to buzzwords, I can also attest that the worst ones really show a lack of focus. They end up being “catch-all job descriptions” and do not bode well for the company’s future. I’ve discussed this topic at length on my blog at http://www.mymarketingpersonsays.wordpress.com. Your post is a good complement to these points and I’m glad to see you taking up the subject!

]]> http://www.brasstackthinking.com/2008/06/how-not-to-find-a-great-marketing-person/comment-page-1/#comment-20077 Tracy Diziere Thu, 02 Oct 2008 16:12:00 +0000 http://gobyfish5.wordpress.com/2008/06/04/how-not-to-find-a-great-marketing-person/#comment-20077 Well said, Amber! Having looked at a number of these atrocious postings with respect to buzzwords, I can also attest that the worst ones really show a lack of focus. They end up being "catch-all job descriptions" and do not bode well for the company's future. I've discussed this topic at length on my blog at www.mymarketingpersonsays.wordpress.com. Your post is a good complement to these points and I'm glad to see you taking up the subject! Well said, Amber! Having looked at a number of these atrocious postings with respect to buzzwords, I can also attest that the worst ones really show a lack of focus. They end up being “catch-all job descriptions” and do not bode well for the company’s future. I’ve discussed this topic at length on my blog at http://www.mymarketingpersonsays.wordpress.com. Your post is a good complement to these points and I’m glad to see you taking up the subject!

]]> http://www.brasstackthinking.com/2008/06/how-not-to-find-a-great-marketing-person/comment-page-1/#comment-20 Amber Naslund Sun, 08 Jun 2008 15:57:00 +0000 http://gobyfish5.wordpress.com/2008/06/04/how-not-to-find-a-great-marketing-person/#comment-20 Valeria - you're so right. And I think learning how to assess and evaluate the "soft stuff" is the key to finding a great match. Thanks for commenting, and for your great post on the subject, too! Valeria – you’re so right. And I think learning how to assess and evaluate the “soft stuff” is the key to finding a great match. Thanks for commenting, and for your great post on the subject, too!

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