Comments on: How Not To Find a Great Marketing Person http://www.brasstackthinking.com/2008/06/how-not-to-find-a-great-marketing-person/ Make Things Happen Fri, 10 Sep 2010 19:00:00 -0500 http://wordpress.org/?v=3687 hourly 1 By: Tracy Diziere http://www.brasstackthinking.com/2008/06/how-not-to-find-a-great-marketing-person/comment-page-1/#comment-21 Tracy Diziere Thu, 02 Oct 2008 16:12:00 +0000 http://gobyfish5.wordpress.com/2008/06/04/how-not-to-find-a-great-marketing-person/#comment-21 Well said, Amber! Having looked at a number of these atrocious postings with respect to buzzwords, I can also attest that the worst ones really show a lack of focus. They end up being "catch-all job descriptions" and do not bode well for the company's future. I've discussed this topic at length on my blog at www.mymarketingpersonsays.wordpress.com. Your post is a good complement to these points and I'm glad to see you taking up the subject! Well said, Amber! Having looked at a number of these atrocious postings with respect to buzzwords, I can also attest that the worst ones really show a lack of focus. They end up being “catch-all job descriptions” and do not bode well for the company’s future. I’ve discussed this topic at length on my blog at http://www.mymarketingpersonsays.wordpress.com. Your post is a good complement to these points and I’m glad to see you taking up the subject!

]]> By: Amber Naslund http://www.brasstackthinking.com/2008/06/how-not-to-find-a-great-marketing-person/comment-page-1/#comment-20 Amber Naslund Sun, 08 Jun 2008 15:57:00 +0000 http://gobyfish5.wordpress.com/2008/06/04/how-not-to-find-a-great-marketing-person/#comment-20 Valeria - you're so right. And I think learning how to assess and evaluate the "soft stuff" is the key to finding a great match. Thanks for commenting, and for your great post on the subject, too! Valeria – you’re so right. And I think learning how to assess and evaluate the “soft stuff” is the key to finding a great match. Thanks for commenting, and for your great post on the subject, too!

]]> By: Valeria Maltoni http://www.brasstackthinking.com/2008/06/how-not-to-find-a-great-marketing-person/comment-page-1/#comment-19 Valeria Maltoni Thu, 05 Jun 2008 10:54:00 +0000 http://gobyfish5.wordpress.com/2008/06/04/how-not-to-find-a-great-marketing-person/#comment-19 The most productive matches between talent and employer are made through a fit in values and philosophy of work. In other words the soft stuff. Of course, you need to have the hard skills for results. The experience of working somewhere (and with someone) does transfer to services/products and to the experience your customers have.<br/><br/>Maybe I should have titled my post: jobs must change, shouldn't job search, too? Thank you for extending the conversation on finding and retaining talent. The most productive matches between talent and employer are made through a fit in values and philosophy of work. In other words the soft stuff. Of course, you need to have the hard skills for results. The experience of working somewhere (and with someone) does transfer to services/products and to the experience your customers have.

Maybe I should have titled my post: jobs must change, shouldn’t job search, too? Thank you for extending the conversation on finding and retaining talent.

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