Comments on: Six Things I Learned From Kodak http://www.brasstackthinking.com/2008/09/six-things-i-learned-from-kodak/ Make Things Happen Wed, 08 Feb 2012 10:55:00 +0000 hourly 1 By: Jim Hoff http://www.brasstackthinking.com/2008/09/six-things-i-learned-from-kodak/comment-page-1/#comment-392 Jim Hoff Wed, 29 Oct 2008 03:01:18 +0000 http://gobyfish5.wordpress.com/2008/09/11/six-things-i-learned-from-kodak/#comment-392 You said, "...the people participating on your blog or on Twitter absolutely, positively have to want to to it. They need to enjoy forging and building relationships with customers, period." I couldn't agree more. They need to embrace it, enjoy it, forge relationships, and have personalities. And the same can be said for organizations that decide to use social media internally with employees. It's not one-way communication. You said, “…the people participating on your blog or on Twitter absolutely, positively have to want to to it. They need to enjoy forging and building relationships with customers, period.”

I couldn’t agree more. They need to embrace it, enjoy it, forge relationships, and have personalities. And the same can be said for organizations that decide to use social media internally with employees. It’s not one-way communication.

]]> By: Jim Hoff http://www.brasstackthinking.com/2008/09/six-things-i-learned-from-kodak/comment-page-1/#comment-20398 Jim Hoff Wed, 29 Oct 2008 03:01:00 +0000 http://gobyfish5.wordpress.com/2008/09/11/six-things-i-learned-from-kodak/#comment-20398 You said, "...the people participating on your blog or on Twitter absolutely, positively have to want to to it. They need to enjoy forging and building relationships with customers, period." I couldn't agree more. They need to embrace it, enjoy it, forge relationships, and have personalities. And the same can be said for organizations that decide to use social media internally with employees. It's not one-way communication. You said, “…the people participating on your blog or on Twitter absolutely, positively have to want to to it. They need to enjoy forging and building relationships with customers, period.”

I couldn’t agree more. They need to embrace it, enjoy it, forge relationships, and have personalities. And the same can be said for organizations that decide to use social media internally with employees. It’s not one-way communication.

]]> By: I Can't Keep Up http://www.brasstackthinking.com/2008/09/six-things-i-learned-from-kodak/comment-page-1/#comment-303 I Can't Keep Up Tue, 16 Sep 2008 16:24:00 +0000 http://gobyfish5.wordpress.com/2008/09/11/six-things-i-learned-from-kodak/#comment-303 Great series Amber! I am so glad you pointed out that using SM takes a long-term commitment. So many folks want instant results; social networking requires time to develop and nurture relationships. Really,, any good customer relations program should rely on a long-term commitment to customers- whether you are on, or offline. Great series Amber! I am so glad you pointed out that using SM takes a long-term commitment. So many folks want instant results; social networking requires time to develop and nurture relationships. Really,, any good customer relations program should rely on a long-term commitment to customers- whether you are on, or offline.

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