Comments on: Your Brand, In Plain English http://www.brasstackthinking.com/2008/10/your-brand-in-plain-english/ Make Things Happen Wed, 08 Feb 2012 10:55:00 +0000 hourly 1 By: Jim Hoff http://www.brasstackthinking.com/2008/10/your-brand-in-plain-english/comment-page-1/#comment-383 Jim Hoff Tue, 28 Oct 2008 18:31:45 +0000 http://gobyfish5.wordpress.com/2008/10/07/your-brand-in-plain-english/#comment-383 Brilliant. (Although now I must go back and make sure my LinkedIn profile is buzzword-free. Yikes.) I'm considering challenging myself and each person I work with to describe what we do for clients within Twitter constraints (140 characters or less), without the aid of buzzwords or abbreviations. Brilliant. (Although now I must go back and make sure my LinkedIn profile is buzzword-free. Yikes.)

I’m considering challenging myself and each person I work with to describe what we do for clients within Twitter constraints (140 characters or less), without the aid of buzzwords or abbreviations.

]]> By: Jim Hoff http://www.brasstackthinking.com/2008/10/your-brand-in-plain-english/comment-page-1/#comment-20442 Jim Hoff Tue, 28 Oct 2008 18:31:00 +0000 http://gobyfish5.wordpress.com/2008/10/07/your-brand-in-plain-english/#comment-20442 Brilliant. (Although now I must go back and make sure my LinkedIn profile is buzzword-free. Yikes.) I'm considering challenging myself and each person I work with to describe what we do for clients within Twitter constraints (140 characters or less), without the aid of buzzwords or abbreviations. Brilliant. (Although now I must go back and make sure my LinkedIn profile is buzzword-free. Yikes.)

I’m considering challenging myself and each person I work with to describe what we do for clients within Twitter constraints (140 characters or less), without the aid of buzzwords or abbreviations.

]]> By: What Now? Build Your Brand. | altitudebranding.com http://www.brasstackthinking.com/2008/10/your-brand-in-plain-english/comment-page-1/#comment-349 What Now? Build Your Brand. | altitudebranding.com Wed, 15 Oct 2008 02:21:42 +0000 http://gobyfish5.wordpress.com/2008/10/07/your-brand-in-plain-english/#comment-349 [...] down and list five concise bullet points (no buzzwords, please) that describe why you do what you do. What need do you serve? How do you help the [...] [...] down and list five concise bullet points (no buzzwords, please) that describe why you do what you do. What need do you serve? How do you help the [...]

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