I’ve finally recognized a pattern that’s emerged after months of heavy travel to events across the country. Part of my job – and a part I dearly love – is to be on the road, participating in all kinds of social media, marketing, PR and new media events to meet Read more »
Displaying all posts for May, 2009
Why Messages Aren’t Enough
Core messages. Key messages. Messages, messages. We really put a lot of stock in that word, don’t we? Messages are built to be heard, and we feel like we’ve been successful if our message reaches someone’s ears. But that’s not enough anymore. And if you think your endgame in all Read more »
How many languages do you speak?
Once again, I’m pleased to bring you a guest post from Twitter friend and savvy social communicator, Arik Hanson. I love shining the spotlight on smart, compelling people and Arik certainly fits that bill. Do take the time to check out Arik’s blog at Communications Conversations, and be sure to Read more »
People Watching in a World of Avatars
For as digital as my life is, I’m a self-confessed people watcher. I revel in observing people, to the point where sometimes I find myself darn near staring at someone. Today, I was fascinated by my flight attendant, Doris. She was older than the average flight attendant – I’d put Read more »
There Is No Social Media Kit
The dreaded “It Depends” answer is the bane of existence for a lot of corporate communicators trying to get involved in social media. We want shortcuts. We want a kit of parts, turn-key, that we can plug and play. (We did love the Chia Pet after all. Just add water.) Read more »
Be Unfaithful To Your Ideas
We have this tendency to grab hold of an idea and squeeze the life out of it. We grasp it with such passion, such verve, that sometimes we aren’t capable of seeing when an idea just really isn’t that viable in the first place. It’s the emotional connnection we have Read more »
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