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	<title>Comments on: Social Media And True Transparency</title>
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	<link>http://www.brasstackthinking.com/2009/10/social-media-and-true-transparency/</link>
	<description>Make Things Happen</description>
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		<title>By: Carole-Ann Matignon</title>
		<link>http://www.brasstackthinking.com/2009/10/social-media-and-true-transparency/comment-page-1/#comment-15773</link>
		<dc:creator>Carole-Ann Matignon</dc:creator>
		<pubDate>Tue, 27 Apr 2010 17:34:06 +0000</pubDate>
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		<description>Amber,

I truly believe in transparency but I also agree with you that transparency does not mean revealing anything confidential.  People are looking for partners they can trust.  That is for me the critical aspect of transperency: no more lies, no more mind games...

Social media offers an opportunity to reveal more, to offer a more personal interface to customers, partners, anyone.  Companies can decide to ignore it of course.  But I would argue that those that figure out how to leverage it to get closer to their audience can gain tremendous benefits.

Being transparent is about honesty.

In this article about social media and transparency, I develop this aspect further.

Thanks,

Carole-Ann
http://twitter.com/cmatignon
.-= Carole-Ann Matignon&#180;s last blog ..&lt;a href=&quot;http://techondec.wordpress.com/2010/04/26/social-media-new-order-be-nice-be-true/&quot; rel=&quot;nofollow&quot;&gt;Social Media New Order: Be Nice, Be True&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Amber,</p>
<p>I truly believe in transparency but I also agree with you that transparency does not mean revealing anything confidential.  People are looking for partners they can trust.  That is for me the critical aspect of transperency: no more lies, no more mind games&#8230;</p>
<p>Social media offers an opportunity to reveal more, to offer a more personal interface to customers, partners, anyone.  Companies can decide to ignore it of course.  But I would argue that those that figure out how to leverage it to get closer to their audience can gain tremendous benefits.</p>
<p>Being transparent is about honesty.</p>
<p>In this article about social media and transparency, I develop this aspect further.</p>
<p>Thanks,</p>
<p>Carole-Ann<br />
<a href="http://twitter.com/cmatignon" rel="nofollow">http://twitter.com/cmatignon</a><br />
.-= Carole-Ann Matignon&#180;s last blog ..<a href="http://techondec.wordpress.com/2010/04/26/social-media-new-order-be-nice-be-true/" rel="nofollow">Social Media New Order: Be Nice, Be True</a> =-.</p>
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		<title>By: Carole-Ann Matignon</title>
		<link>http://www.brasstackthinking.com/2009/10/social-media-and-true-transparency/comment-page-1/#comment-22809</link>
		<dc:creator>Carole-Ann Matignon</dc:creator>
		<pubDate>Tue, 27 Apr 2010 17:34:00 +0000</pubDate>
		<guid isPermaLink="false">http://altitudebranding.com/?p=798#comment-22809</guid>
		<description>Amber,

I truly believe in transparency but I also agree with you that transparency does not mean revealing anything confidential.  People are looking for partners they can trust.  That is for me the critical aspect of transperency: no more lies, no more mind games...

Social media offers an opportunity to reveal more, to offer a more personal interface to customers, partners, anyone.  Companies can decide to ignore it of course.  But I would argue that those that figure out how to leverage it to get closer to their audience can gain tremendous benefits.

Being transparent is about honesty.

In this article about social media and transparency, I develop this aspect further.

Thanks,

Carole-Ann
http://twitter.com/cmatignon
.-= Carole-Ann Matignon&#180;s last blog ..&lt;a href=&quot;http://techondec.wordpress.com/2010/04/26/social-media-new-order-be-nice-be-true/&quot; rel=&quot;nofollow&quot;&gt;Social Media New Order: Be Nice, Be True&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Amber,</p>
<p>I truly believe in transparency but I also agree with you that transparency does not mean revealing anything confidential.  People are looking for partners they can trust.  That is for me the critical aspect of transperency: no more lies, no more mind games&#8230;</p>
<p>Social media offers an opportunity to reveal more, to offer a more personal interface to customers, partners, anyone.  Companies can decide to ignore it of course.  But I would argue that those that figure out how to leverage it to get closer to their audience can gain tremendous benefits.</p>
<p>Being transparent is about honesty.</p>
<p>In this article about social media and transparency, I develop this aspect further.</p>
<p>Thanks,</p>
<p>Carole-Ann<br />
<a href="http://twitter.com/cmatignon" rel="nofollow">http://twitter.com/cmatignon</a><br />
.-= Carole-Ann Matignon&#180;s last blog ..<a href="http://techondec.wordpress.com/2010/04/26/social-media-new-order-be-nice-be-true/" rel="nofollow">Social Media New Order: Be Nice, Be True</a> =-.</p>
]]></content:encoded>
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		<title>By: 190+ Links For October: Freelance, Web Design, Social Media and SEO! &#124; bkmacdaddy designs</title>
		<link>http://www.brasstackthinking.com/2009/10/social-media-and-true-transparency/comment-page-1/#comment-7355</link>
		<dc:creator>190+ Links For October: Freelance, Web Design, Social Media and SEO! &#124; bkmacdaddy designs</dc:creator>
		<pubDate>Mon, 02 Nov 2009 15:17:15 +0000</pubDate>
		<guid isPermaLink="false">http://altitudebranding.com/?p=798#comment-7355</guid>
		<description>[...] children?  Is social media driving you to search for more? What the heck is social media marketing? Social Media And True Transparency Email is alive and well. And helping your social media campaign. Tweeting my Facebook to Social [...]</description>
		<content:encoded><![CDATA[<p>[...] children?  Is social media driving you to search for more? What the heck is social media marketing? Social Media And True Transparency Email is alive and well. And helping your social media campaign. Tweeting my Facebook to Social [...]</p>
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