Way back in March this year, I finally got to meet my friend Dave Murray in person, in Detroit. Dave and I had chatted several times online through various channels, but never had the chance to sit down and share some words in person. Boy, I had no idea what Read more »
Displaying all posts for December, 2009
When People and Business Collide
The perfect storm of social media success isn’t just being human or just having your business needs met. It’s the collision of the two. We want our business deals and transactions to: Save us money Earn us money Solve a persistent problem for the long term Solve a singular Read more »
Conviction Matters
When you’re about to build or launch a project, doing so with conviction matters an awful lot. When you’re presenting your plan to your boss, or the team, or the class, own it. Do your homework, do the grunt work of putting it together, anticipate some questions and prepare answers. Read more »
Are We Entitled to Free?
Free software. Open-source frameworks. PodCamps and BarCamps. Free distribution, networks, sharing, media, information, knowledge. The internet is full of information and stuff that’s all FREE. But I don’t think free is an entitlement. And there is still a place, time, and important case to be made for paying for things. Read more »
Social Media For B2B
One of the repeating topics I hear come up at conferences and with businesses is whether or not social media and B2B can work together, and how they differ from B2C applications. I happen to think that in many respects, B2B actually has an advantage with social media, because most Read more »
Tools Can Be Strategic
No, it’s not all about the tools. If, by “it”, you mean the Big Ultimate Goal of All of This Stuff and Why We’re Doing It In the First Place. I don’t think we need to debate that point any further, do we? But it’s important to point out, as Read more »
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