Speaking

Ready to Get Down to Brass Tacks?

A hefty dose of passion, a good bit of humor, and lots of actionable content characterizes my speaking style. I’ve taken the stage for audiences from corporate to conference, from intimate workshops to keynotes, and I deliver presentations covering a wide range of topics that are relevant to businesses seeking to better understand how the landslide of the social web impacts their culture, operations, and communication with their customers.

Complexity can range from the basics to dig-deep concepts about social media implementation, business process, change management, or communication. New topics and subjects emerge every day, so if your topic’s not on the list, I’ll create it just for you.

Already seen me speak and just want to get on with booking me already? For more information on availability and current rates, contact me with a date and details about your event.

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Speaking Topics

What People Say

Amber On Camera

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Speaking Topics

Exploring the convergence of social media and business strategy, my speaking topics range from the tactical to the conceptual, from the inspirational to the nuts and bolts. Don’t see what you need here? Email me to talk about the details of your event.

We Are Wayfarers: Owning the Seas of Change

All of history’s great explorers have shared a love of exploring the unknown. They were comfortable with questions, not just answers. The social web is our generation’s new frontier, and we are the change makers. We are the missing link between business as we know it today, and the world as we envision it tomorrow. In this gritty and inspiring talk, Amber talks about why we resist change, what true Wayfarers are really made of, and why curiosity is the fuel that will drive our business generation’s future success.

The Now Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social

The age of the internet has fundamentally changed the way we do business. We adapted to email and websites, even the phone. But we haven’t yet adapted our culture, people, and processes to respond to the real-time, social web. In this presentation based on her best-selling book, Amber walks through what it takes to move from yesterday’s models to a business that’s nimble and thriving in a right-now business environment.

The Real Business of Community Management

Learn and understand how community management has changed from online forum moderation into a robust and pivotal business strategy role. Amber will cover the profile of a community professional, how this role integrates into business today, and why “engagement” isn’t enough to quantify success.

Brand Symbiosis: Balancing Personal and Professional Online

Being a professional representative of a company online and off can and should balance with a personal presence, and both of them can live in harmony. Talk about the challenges and opportunities that our blended online personas present, and how to strike the balance that makes us indispensable in a fast-moving social media world.

Social Media Measurement Reality Check

ROI. Metrics. Measurement. Outcomes. Few topics are discussed as much as social media measurement, and few are more convoluted or misunderstood. Get down to brass tacks with Amber in this presentation about how to set measurable objectives, identify and consider different metrics for your business, and understand the truth about ROI, value, and impact in a social media landscape.

Social Media Inside the Firewall

Learning to do social media externally starts with solid footing internally. Amber will talk through some of the ways social media can be applied inside your organization to improve communication, build culture and relationships, and share information and insight more easily.

Talent and Teams in Social Media

Do you need a social media manager? A community manager? One person or a team? Who owns it, where does it live, and how do these roles tuck into the architecture you already know? Amber will help you understand the attributes and skills that professionals in these roles need to possess, and different models for organizing your teams so they work best for your business.

The New Playbook: Social Media and the Science of New Communication

Need some social media fundamentals? This presentation is for you. Learn a bit about the pillars of a sound social media strategy from listening to engagement to measurement, and how to take a pragmatic, realistic approach to integrating new communication practices into your business.

Time Management in a Real-Time World

Just how on earth do you make time for the demands that the web and social media have put on you and your business? Learn 9 fundamental principles for managing the firehose, and understand the focus areas and resources required to effectively integrate social media into your everyday work.

Testimonials: What People Say

“Amber delivered an absolutely wonderful keynote presentation at BlogWorld! Through her uniquely brilliant insights, humor and creativity in storytelling, listeners are energized by her words and find themselves inspired for a new path in their own business adventures. 

She’s one of those rare people who helps you see the world through a new lens, activating positive perspectives, and this is what stimulates innovation and positive professional growth. She set the tone for a great day at our event. Additionally, during the Q&A one attendee asked how Amber delivered her talk so smoothly. She did so because she values the audience’s experience, prepares incredibly well, and in this event producer’s opinion, many speakers could learn a lot from her. Amber is a true gem! We whole-heartedly recommend her for your event, and know you and your attendees will have a very satisfying experience. Don’t wait, don’t think, just book her now before her calendar fills up!” – Dave Cynkin, Co-Founder, BlogWorld & New Media Expo

“Amber is my favorite combination of speaker: Equal parts smarts, empathy, and passion. Plus, she’s funny, so she keeps an audience engaged.  It seems like those qualities would be easy to find in a public speaker, right? But they’re less common than you’d expect. Amber is one of those rare souls who possesses them all.” – Ann Handley, Chief Content Officer, MarketingProfs

“It’s not every day that I hear something so compelling that it causes me to totally rethink the way I do life. Amber Naslund opened my eyes to social media in a way no other speaker on the subject has done, and I have become a new social media evangelist because of her inspirational direction. The depth of her real-world experience and examples are enough to make even the toughest naysayer a believer. She’s a reminder to all that authenticity and passion sell, as there’s not a phony bone in her body, and she holds her audiences spellbound on her every word. Amber’s spontaneity and humor also ensure everyone in the audience has fun, and even the tough aspects of social media adoption, such as cultural change and crisis management, are easy to discuss. Thanks for sharing your passion and insights with our teams, Amber! YOU ROCK!!!” – Mary Conley Eggert, TechImage

“Amber is equal parts insight and entertainment. She can present her superior, first hand knowledge on blogging, social media marketing, and social media monitoring in a frank and easily consumed format. She knows what she is talking about and delivers her points with humor. Amber has spoken at several of our Social Fresh conferences and is always a welcomed addition to the line up.” – Jason Keath, Social Fresh

“CareerBuilder was really lucky to have Amber speak on our webinar targeting Small Businesses. She did a fantastic job of relating to our small business customers while sharing the impact social media can have on their businesses. She understood that small businesses have minimal time and resources available to them, so she provided them with ideas on how they can leverage social media despite those obstacles. The visual presentation was top notch, the examples she used to make her points were fantastic and she is an extremely engaging speaker!” – Julianna Karall, CareerBuilder

“I have had the good fortune to have Amber as a guest on our monthly webinar series twice. Her ability to captivate the audience with her charm and wit helped us meet our goals of providing informational and fun sessions. Amber is extremely talented and able to articulate her thoughts, observations and insight to a wide range of audience types. Amber’s two webinars were the most highly attended of the 18 we have produced. I wish we could have her each month!” – Mark Sylvester, CEO, IntroNetworks

Amber on Camera

Keynote – BlogWorld & New Media Expo

WebTrends Engage – Keynote

Interview: Wayfarers – Leading The Change to Social Business

Interview: Online Marketing Summit 2011

If you like, check out some additional interviews and clips of me speaking.

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listed in alphabetical order….

AAA National
CEO Symposium
American Bar Association National Conference
BlogWorld Expo
BrandsConf
Confex Norge
DePaul University Annual Employer Symposium
Direct Marketing Association (several local/regional chapters)
Inbound Marketing Summit
Marketing Profs B2B Forum
Marketing Profs Digital Marketing Mixer
Marketing Profs Summer Social Series
Marquette University PR & Social Media Summit
Mediabistro
National Main Streets Conference
Ohio Growth Summit
OMMA Social
Online Marketing Summit
PodCamp Boston
PRSA International
PRSA Counselor’s Academy National Conference
Social Media AZ
SOBCon
SOCAP International Symposium
Social 2011 – Radian6 Annual Conference
Social Fresh
Social Media Camp Victoria
Social Media Club (local and regional chapters)
South by Southwest Interactive
Web 2.0 Expo
Webtrends Engage

Amber has also been a featured presenter at several private workshops with PR and communication agencies and nonprofit organizations, guest lectured at leading higher education institutions, and presented to executives of Fortune 500 companies.