Dear PR folks, I get bunches of pitches via email. I never really asked for them, but there they are. I understand. It’s the business you’re in. They’re press releases, mostly, but sometimes a more personalized attempt at news or an event or a product promotion. Once in a while, Read more »
Displaying all posts for blogger relations
The Pitch That Worked
I tweeted the other day that I got a really great pitch via email, and dozens of folks immediately wanted me to share it. But I won’t, partly because I don’t have permission, but mostly because it shouldn’t matter. Writing a decent email pitch isn’t complicated. And I know some Read more »
Talk Like We Do

I got a pitch via email today that was actually for something pretty cool, and something I might actually pass along to folks. It included a short informational press release, which was fine. But I nearly choked on the quote that was in the release. I’ve changed identifying details so Read more »
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