“Value” is a word that gets tossed about quite liberally in the business world, attached to anything that has any sort of perceived worth. Things are billed as “bringing value” or “adding value” or “providing value”. The trouble is, value is in the eye of the beholder. I’ve especially heard Read more »
Displaying all posts for business development
Business Development, Alive and Well in 2.0
I’ve heard several people lately discussing the uses for social media in a business-to-business (B2B) environment. Should we? Is it valuable? Can it move the needle? Yes, yes, and more yes. Perhaps the single most valuable ongoing activity in a B2B environment is business development. The act of nurturing and Read more »
Learn the 7 shifts that will make your business faster, smarter and more social in this straight-shooting, actionable book by Amber Naslund and Jay Baer.