I often get asked what my job entails. Community roles are still a bit on the new side, and I’d wager that other people in similar roles have differences in their responsibilities (and I’d love to hear from you guys here). So here, I’ll try to capture a bit about Read more »
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Five Simple Questions, No Easy Answers
1. If you could change something about social media as it is right now, what would that be? Why would that improve things? 2. Give me an definition of social media for a newbie, and you can’t use the words “community”, “evangelist”, “conversation” or “engage”. 3. I’m a successful company, Read more »
The Teeter-Totter of Influence
Defining influence isn’t an either-or proposition. And I’m tired of it being framed that way. It’s subjective, and it’s fluid, and it requires CONTEXT and BALANCE related to what you’re trying to influence and why. The Numbers Hounds These are the folks that will tell you that influence is about Read more »
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