“They” say to trust your instincts. True enough, but which ones?… Second instincts View more presentations from Tamsen McMahon.
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We’re All Recovering Somethings
I have a confession to make. I was a social media novice once. I was even a bit of a purist. A few years ago, I was really just trying to understand all of this. I caught hold of some voices that I thought had a solid understanding, and I Read more »
Dealing with Detractors
The ideal time to start a corporate social media program is not as a reaction to negative feedback, and getting up close and personal with your critics is one of the hardest parts of maintaining a presence in social media. But it’s actually becoming quite a typical story: the company Read more »
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The New Court of Public Opinion
There’s an interesting characteristic of the online world that makes things sticky sometimes. We can get opinions from anywhere. The ubiquity of information means that not only can we comment or opine on anything, but it’s easy, and even widely accepted to do so. It’s rather understood that Read more »
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