Read much in the way of business discussion these days – including here – and you’ll find that culture is a central theme. The need for the right kind, the difficulty and process of changing that culture, the consequences and characteristics of an unhealthy one. Culture is indeed a pivotal Read more »
There are countless books, articles, academic papers, blog posts, and the like around things like “change management”. (One book I particularly love is Switch by Chip and Dan Heath. Thought provoking, accessible, and insightful.) But here’s an important thing to note about change: It’s not simply going to happen because Read more »
Today’s post is from Matt Ridings, Founder of MSR Consulting, and a thought leader on integrating social media into the realm of Relationship Marketing. He’s not so much a guest here anymore as the guy who you’d comfortably give a key to your house (and that drinks all the beer Read more »
Have you read Switch by Chip and Dan Heath yet? If you haven’t, go over here and order it. (Amazon affiliate link) I’ll hang out. Good? Okay. One of the concepts they talk about that I utterly and completely believe in is the idea of having a “learning phase” for Read more »
I wrote a while back about social media and culture shift. I continue to believe that the biggest obstacle to social media adoption and integration is a culture shift, not an operational one. But there’s a subtle point to be made. The culture issues that exist in these companies Read more »
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