Displaying all posts for intent and motivation

Narcissus at work

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You’re selfish. That’s okay. So am I. And here’s the secret: everyone is. You may not agree, but understanding and accepting that fact is the key to success in anything. Everyone operates in their own self-interest. Always. Companies, too. Whatever we do, we do for a good reason. Even if cloaked Read more »

The Smoking Social Media Gun: Intent

I’m pleased to see some folks like Brian Solis talk about intent and motivation as a consistent theme in their work. I really wish we’d all talk more about it as a foundational point upon which to build our customer relationships, because it’s important on both sides of the equation, Read more »