Never. Always. Can’t. Won’t. Words like these are dangerous, and especially when you’re talking about something as evolving and fluid as social media. Uttering absolutes when it comes to what’s working or what’s possible with this new hybrid discipline implies that there are no reasonable alternatives, that perspective is irrelevant, Read more »
Learn the 7 shifts that will make your business faster, smarter and more social in this straight-shooting, actionable book by Amber Naslund and Jay Baer.