Have you read Switch by Chip and Dan Heath yet? If you haven’t, go over here and order it. (Amazon affiliate link) I’ll hang out. Good? Okay. One of the concepts they talk about that I utterly and completely believe in is the idea of having a “learning phase” for Read more »
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You Can Only Lead the Horse
Is it possible that some organizations just simply aren’t ready for social media adoption? Yep. Why? Because they’re not equipped, ready, or open to evolve or change the way they’ve been doing things. Sometimes, it’s because change is complex, as in industries that are highly matrixed, or have complex regulatory Read more »
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