There are tools. There are people who use the tools. And then there are people who are tools. Know the difference. Ass-kissing will get you anywhere, but where is that, exactly? Where do you actually want to go from there? Think long-term. Speaking of long-term, “asshole” is not Read more »
Businesses that struggle the most with measuring social media are the ones that struggle with measurement, period. Social media isn’t harder to measure than any other area of business. It’s harder to prove causality, but then again, direct and independent causality is awfully hard to prove for any singular event Read more »
Learn the 7 shifts that will make your business faster, smarter and more social in this straight-shooting, actionable book by Amber Naslund and Jay Baer.
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