Displaying all posts for social media tools

Calling Bullshit on Social Media

Image for Calling Bullshit on Social Media

There are tools. There are people who use the tools. And then there are people who are tools. Know the difference. Ass-kissing will get you anywhere, but where is that, exactly? Where do you actually want to go from there? Think long-term. Speaking of long-term, “asshole” is not Read more »

The Social Media Team Toolkit: Listening

If you’re just tuning in, so far we’ve been talking about some of the aspects of building a social media team, including assembling the team, and outlining roles and responsibilities. At this point, it’s critical that you equip your team with the tools that will allow them to integrate social Read more »

The Social Media Starter Kit

At least several times a day, I hear folks asking about how to get started with all this social media stuff. What tools they need, what sites they should look at so as not to get overwhelmed. This is the nuts and bolts stuff, not so much the “why” (we’ll Read more »

My Social Media System

John Jantsch over at Duct Tape Marketing laid out his system for managing social media, and Chris Brogan followed suit with an outline of his own. I thought this would be an interesting exercise, as much so I could organize my own thoughts about how I do all this stuff. Read more »