Displaying all posts for Social media

PSA: Remember, Social Media Is Serious Business

Brass Tack Thinking - Social Media Is Serious Business

My friend Sara Santiago is awesome. She is also a very serious professional. And she reminds us – and me – of something very, very important. Please pay attention. Social Media – especially Twitter – is very serious business, all. Please be mindful of that when you’re out there.

The NOW Revolution: A Big Thank You

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It’s been an amazing, exciting, and sometimes unexpected journey. But this week actually marks the “official” end to The NOW Revolution road show book tour. Crazy, that. Oh, we’ll still be out and about. We’ve still got some great dates on the calendar from now through the rest of the Read more »

The New Normal of Work Includes Social Media

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Read enough about productivity on the internet – especially in social media circles – and you’ll undoubtedly find counsel to cut down on “distractions” like Facebook and Twitter, or to stem content creation in favor of doing the “real work”. The Real Work Thing Ostensibly, this Real Work of which Read more »

The Single Thing That Can Sink or Save Your Brand Reputation

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You can have the most amazing product in the world, provide an incredibly valuable, useful, important service…but it can be tarnished in an instant by a single thing. Conversely, a difficult situation or a disappointed customer can be remarkably helped – even completely turned around – by that very same Read more »

Social Media Adoption and The Stages of Grief

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For businesses embarking upon pivotal and difficult foundational change (like this whole social-media-integration-into-business thing), there are distinct stages that very closely resemble the traditional “stages of grief” we’ve come to know around loss in our personal lives. The people stewarding this change are often right in the thick of these Read more »

9 Keys To Communicating Diplomatically

Sound communication is the carrier for so many things. For our emotions, for our ideas. For our causes. For the information we need to do our jobs. We often take it for granted and would often do well to give it more conscious attention. The increasingly social and distributed nature Read more »

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