Fair warning: this post is long. Really long. But I have LOTS of questions I get asked on a regular basis around my job, and it didn’t seem right to split them up somehow. I wanted to keep it as one solid reference, hopefully that you can show your boss Read more »
You’ve heard the variations on the phrase “Drinking the Kool-Aid”. People boasting that they didn’t, people criticising others for doing so. Ragging on someone, even, for drinking their own Kool-Aid. I want to take a moment to draw a very important distinction between blind, sheep-like following or zealotism and true Read more »
A barn raising is a community effort. It’s something that’s done to aid a family – often more than one – with one of the most labor-intensive and expensive parts of getting settled domestically. It’s something that’s built collectively, because it’s an impossible task for just one person (or even Read more »
Once again, I’m pleased to bring you a guest post from Twitter friend and savvy social communicator, Arik Hanson. I love shining the spotlight on smart, compelling people and Arik certainly fits that bill. Do take the time to check out Arik’s blog at Communications Conversations, and be sure to Read more »
An aspect of social media execution that I think often gets lost in the shuffle is communicating among your internal team. It’s so very critical to doing this stuff (okay, any business stuff really) well, but it’s like the shoemaker’s kids having crummy shoes. We forget to take care of Read more »
So you’ve assembled your social media team, and you’re starting to put the road beneath your feet. Time to start sorting out who does what, right? Here are some things to consider in regard to roles and responsibilities for your team and building an approach that will work for your Read more »
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