I’m serious. I spend the better part of my work life framing out strategies, too, trying to provide a guiding and overarching path and plan for doing things. But aside from all of that, there *has* to be room for the unpredictable. The unexpected. The unforeseen. Human connections – if Read more »
When the velocity of things changes, the art of setting goals and benchmarks needs to change with it. There’s no one that would question that the pace has shifted around us, especially in business. We’ve never been moving faster, or in so many directions at once. We can debate the Read more »
It’s inevitable that in many discussions of social media and social business development, someone will ask: What’s the next big thing? What happens now? The next big thing isn’t big at all. Well, at least in terms of flashiness or bombastic, noisy fanfare. It’s not even likely to be sexy. Read more »
We’re obsessed with our competition. What they’re doing. What they’re not doing. Where they are in comparison to us (even silly, trivial things like how many fans or followers they have versus how many we do). Understanding the competition is important. You *do* need intel, perspective, and a finger Read more »
Read much in the way of business discussion these days – including here – and you’ll find that culture is a central theme. The need for the right kind, the difficulty and process of changing that culture, the consequences and characteristics of an unhealthy one. Culture is indeed a pivotal Read more »
You have an idea! You’ve thought it through, and you’re excited. You’ve uncovered something that’s really going to help your company or your boss or your client achieve their goals. You want your project to get attention and action. It deserves it, right? Wrong. Having an idea, unfortunately, doesn’t in Read more »
Learn the 7 shifts that will make your business faster, smarter and more social in this straight-shooting, actionable book by Amber Naslund and Jay Baer.
(Or, download a free chapter here.)
Want energy? Enthusiasm and passion? Perspective from a seasoned professional? Concrete and actionable content about social media and business without the fluff and hype? I'm just the speaker for you.